First of all, make sure that you have connected both Google Analytics and Google Search Console. Both are needed to calculate the values. 

Make sure Visitors and Potential are enabled in "Table Settings"

  1. Go to the keywords list.
  2. Click "table settings".

3. Enable "Est. Visitors" (Estimated Visitors) and "Potential", marked with a blue box in the picture below.

In case that you see the columns, but visitors is 0 for everything: 

First, check if there is any organic traffic showing in the Google Analytics widget.

Next, check if the Google Search Console you have connected does contain keywords. 

From the keyword list, click the "Add Keywords" button and select "Import from Google Search Console". 

If the list that you see is empty or contains very few keywords, AccuRanker has no data to use.

If you recently changed your website to use HTTPS, then you have to add the website once again in Google Search Console

Make sure you add the HTTPS version.

When that is done, click "Add keywords" and select "Import from Google Search Console". Click "Disconnect GSC". 

Repeat the process to add the new domain from Google Search Console.

Did this answer your question?