The Marketing Dictionary

SEO and Digital Marketing terms and definitions you need to know.
Marketing dictionary
Back to Marketing Dictionary

Hummingbird is the name given to a major Google algorithm change which took place in 2013. This update improved the accuracy of natural language queries, making improved use of context and meaning over individual keywords.

In response to the Hummingbird Update, web content writers began to optimise their sites with natural language, rather than forced keywords.

NO COMMITMENT
GET A 14-DAYS FREE TRIAL

ALL FEATURES INCLUDED - NO CREDIT CARD NEED

Loved by 30.000 Agencies & Brands All Over The World