Marketing Dictionary

SEO and Digital Marketing terms and definitions you need to know.

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What is Evergreen Content? - Accuranker

Evergreen content is web content that doesn’t go out of date. The name comes from evergreen trees, which retain their leaves all year round…

What is E-A-T - Accuranker

E-A-T stands for Expertize, Authoritativeness, and Trustworthiness. It is the concept from the Google Search Quality Evaluator Guidelines.

What are engagement metrics - Accuranker

Ways to measure how users interact with web pages and content. A few examples of engagement metrics are: Click-through rate Conversion rate…