The Marketing Dictionary
SEO and digital marketing glossaryWhat is a Title Tag?
The title tag is an HTML meta tag that acts as the title of a webpage. The title tag is the title search engines use while displaying search listings.
What is a Top-Level Domain?
Top-level domains are the extension of a web address. These include:
- .com
- .net
- .org
- .info
What is Taxonomy?
Taxonomy is the structure of a website that is easy for users to navigate.
What is Time On Page?
Time on page is an estimation of how long a user spent browsing a particular webpage.
What is TLD?
TLD stands for Top-Level Domain. TLD typically refers to the last segment of a domain name or the part that follows after the dot symbol. TLDs may be generic or country specific.
Examples of generic TLDs:
- .com
- .org
- .net
Examples of country-specific TLDs:
- .co.uk
- .ru
- .fr
What is Traffic?
Traffic is the number of people who visit your website.
What is Trust?
Determining the trust of the domain. Quality links and content will provide a high domain trust.
What is TrustRank?
TrustRank is a concept by which search engines combat web spam as part of their algorithms. It’s a measure of so-called ‘trust signals’ which help search engines to decide whether or not core ranking signals like links and content are legitimate.
